VANCOUVER, BC – Dec 7th, 2010
- GameString is pleased to announce that the very first game of Blizzard’s
World of Warcraft has been played on the Google Android smartphone, using the GameString Adrenalin service
and a custom game UI built for the device to make the impossible, possible.
"While people still think games have to be developed for specific platforms and app stores, quietly in the
background, Gaming 3.0 bubbles away promising to deliver high quality game entertainment to anyone
anywhere.” Said Chris Boothroyd, CEO of GameString.com. “The Android smartphone is a pretty cool device and
we thought it would also serve as a great gaming device for high production value games. Until now, the problem
was that AAA games were not designed for small and midsize format touch devices. Smartphone versions of the
games had to be developed for smartphones and never the twain shall meet. With GameString, the platform is
irrelevant.".
To prove the point, we took a high production value game like Blizzard’s World of Warcraft and instead of just
live streaming it to a small format touch device to watch it being played by someone else, like other cloud gaming
efforts, now you can actually play it on that device. The trick is to build the game so it knows its on a server and
abstract the UI so that it can be tuned for optimum user experience on their device of choice. If that sounds
familiar it should, that is how the web works. This design philosophy works extremely well and you can see the
YouTube video here.
Normally Warcraft has a pretty icon intensive UI and relies heavily on the mouse and keyboard. Trying to
stream that as is to a small format touch device means super small icons and an unusable interface. With
GameString’s Dual Mode technology, the WoW game server doesn’t have to worry about the UI. The UI can be
built to independently adapt to any device or class of devices, just like making a website. This means AAA games
can be developed to be platform independent and this means its a whole new ball game. This technology is going
to enable a whole new era of platform independent game development. Developers can now use many different
technologies to build and customize game UIs like JavaScript, XML, Flash, HTML5, WebGL, AIR and others. Like
Twitter, Google and Facebook – enabling users to mod and customize the user experience opens up vast new
opportunities for game developers and publishers to capitalize on the social graph and virtual goods models.
"Thus Gaming 3.0 is the new platform independent gaming cycle where game developers can build high quality
game content once and players can access it from pretty much any device with a blinking light. With the web now
as the ultimate platform for all media, who needs walled garden devices and game stores telling us what we can
and can’t play our games on. This is now the era of ubiquitous easy access, high production value and ever-on
gaming.".
About GameString
GameString is a new game streaming technology that utilizes the web to host and deliver high production value
gaming entertainment to anyone, anywhere on any device with a web browser. GameString’s Dual Mode hosting
allows even the most 3D demanding and CPU intensive games to be played on desktops, laptops, tablets, set top
boxes and smartphones.
For more information, visit www.gamestring.com

Wowee, we’ve come back to CAD from our sojourn in the gaming world this summer and looking around, all I see is smoking craters surrounded by bodies on this topic! I’m not actually sure if I’ve seen this much flame carnage since autodesk introduced its dreaded forced subscriptions.